Ao Dai from a traditional dress with many cultural values has been favored by young people who have affirmed its important position. This must include the work of designers who have restored traditional values and updated trends from colors, designs, motifs, and materials such as Quang Hoa designer.
Currently, Quang Hoa Ao Dai is one of the leading traditional Ao Dai business brands in Hue with designs to restore the five-part Ao Dai and Nhat Binh Ao Dai that is delicate and suitable for all ages.
With the thoughtfulness and meticulousness in each design and garment cutting, Quang Hoa Ao Dai is a familiar address not only for Hue people, but also for those who want to tailor or rent beautiful Ao dai and beautiful ancient costume, but also a high-class gift for guests, delegates and visitors to the ancient capital.
Spending years learning and designing many unique Ao Dai with the style of the Nguyen dynasty, designer Quang Hoa keeps researching ancient costumes to create impressive Ao dai. Through them deliver messages and human values in each product to wearers. His designs retain the structure of the traditional five-part dress made of five parts of fabric and five buttons. Highlights are the details combined with fresh colors, unique beads, and modern embroidery patterns.
After 11 years attached to the land of Saigon, in 2013, Quang Hoa designer returned to Hue and continued with his passion for fashion. Quang Hoa designer has appeared in Hue festivals with many collections of Ao Dai bearing Hue cultural imprints. Recently, people know him as one of the pioneers to bring back the long dress and spread in the land of the ancient capital. To develop his passion, he is continuing to cherish many new projects to create Ao dai with the brand and characteristics of Hue.
With the desire to spread the love and appreciation for Ao Dai, contributing to building and affirming the Hue brand – the capital of Ao Dai Vietnam, Quang Hoa designer has launched many unique and outstanding Ao Dai collections such as the "Origins" collection at the fashion and art program "Hue - the Capital of Ao Dai" within the framework of Hue Ao Dai Festival 2020; Nhat Binh Ao Dai Collection and Five-part Ao Dai with the name "Kinh Ky Image" performed at Bach Tra Vien space – An Dinh palace (March 3/2021) and at the Ao Dai & Cinema event of the Vietnam Film Festival (November 11/2021). With 20 models of traditional Ao Dai, each Ao Dai is a work of art, the essence, and soul of Hue.
In particular, Quang Hoa designer is also a representative of Vietnam to participate in the project "Ao Dai Heritage - The Culture of Love" jointly implemented by Golden Heritage Group, the Italian Embassy in Vietnam, the Vietnamese Embassy in Italy, and the Italian Chamber of Commerce in Vietnam (ICHAM) to promote cultural exchange between the two countries, especially in the field of fashion design, through the cooperation of designers of the two sides. Ao Dai made by two designers Quang Hoa of Vietnam and Maria Elena Di Terlizzi of Italy will be mass-produced in Italy, with the aim of promoting Vietnam's spiritual heritage and bringing Vietnamese Ao Dai into fashion products close to world fashion, aimed at Italian youth. It is expected that in the next 5 years, starting from 2023, there will be at least 2 fashion shows related to cultural heritages each year, one taking place in Italy, and the other in Vietnam.
Designer Quang Hoa in men's Ao dai and models introduced the Collection in collaboration with designer Maria Elena Di Terlizzi (Italy). Photo: Team Kieng Can.