This holiday coincided with the VnExpress Marathon Hue 2025, which welcomed 12.000 runners, and the Kun Marathon Hue, which attracted more than 2.000 young participants aged 6 to 10 from across the country. Many of the participants combined their competition schedules with sightseeing and tourism activities. Hue Imperial Citadel and other heritage sites were particularly crowded with visitors. In addition, local restaurants, eateries, and popular check-in spots in Hue also drew large numbers of tourists.
Based on surveys conducted at local hotels, the number of overnight guests was estimated at 38.000, with an average room occupancy rate of 85% during the Hung Kings' Commemoration holiday. Notably, advance bookings peaked at nearly 95% on Friday night (April 5th) and reached almost 90% on Saturday night (April 6th). Total tourism revenue was estimated at 214 billion VND.
Initial evaluations indicate that most visitors were satisfied with the quality of Hue’s tourism services. Accommodation providers, food and beverage establishments, and shopping venues generally ensured proper fire safety, food hygiene, and security. Prices were displayed clearly, and goods and services were sold according to the listed rates.